artevelde
ARTEVELDE is Ghent
and Ghent is ARTEVELDE.
Social, jovial and liberal.
A revolutionary thinker with the traits that incorporate the personification of the contemporary Ghentian. ARTEVELDE, the ambassador par excellence of Ghent and its people.
When Brouwerij Huyghe asked us to rebrand ARTEVELDE and put it on the map as the Ghent city beer, our motto became: Claim the city and all the history of Ghent.
But Ghent is more than the historic city where ARTEVELDE reigned supreme. Ghent has so much history and stories that it cannot fit into one logo. Or can it?